Rustic Strength Laundry Soap


Concentrated, deep-cleaning, Liquid Laundry Detergent. Made from renewable plant + Earth mineral-derived ingredients. Produced daily at a family-run factory in the Ozarks, USA

SKU: N/A Category:


Refill $.48 per oz.

  • Color-safe
  • Safe for the most sensitive skin
  • Can be used in regular or he (high-efficiency) washers.
  • 100% biodegradable

Toxin + Irritant Free | Ditch the toxins and irritants found in most detergents. Our Liquid Laundry Detergent is hypoallergenic and completely dye-free ∙ perfume-free ∙ SLS-free ∙ SLES-free ∙ sulfate-free ∙ paraben-free ∙ phthalate-free ∙ 1,4-dioxane-free ∙ ethoxylated alcohol-free ∙ optical brightener-free ∙ filler-free ∙ petroleum-free ∙ palm oil-free ∙ gluten-free ∙ hormone disruptor-free ∙ carcinogen-free — and simply worry-free.

Small load – 1/2 to 1 oz of detergent
Medium load – 1 to 2 oz of detergent
Large load – 2 oz of detergent

We do NOT recommend overfilling your laundry tub with clothes. It is best to work with a medium-size load and about 1 oz of detergent. This way your laundry tumbles/swishes around in the tub and gets plenty of water and detergent on all the garments to ensure proper cleaning.

Charcoal Filtered Deionized Water (Water), Cocamidopropyl Hydroxysultaine, Sodium C14-16 Olefin Sulfonate, Decyl Glucoside, Vegetable Glycerin (Glycerin), Dimethyl 9-decenamide, Caprylyl Capryl Glucoside, Cocamide MIPA, Pentasodium Pentetate, Polysorbate 20, Acrylate Copolymer, Methylisothiazolinone,  Benzisothiazolinone.
Scented with essential oils or pthtalate-free fragrance oil.
Scents derived from one or more of the following
Essential Oils – essential oils from their native country
Orange – Citrus Sinensis (Sweet Orange) Oil
Grapefruit – Citrus Paradisi (Grapefruit) Oil
Lemon – Limonum (Lemon) Peel Oil
Lemon/Basil – Limonum (Lemon) Peel Oil, Ocimum Basilicum (Basil) Oil
Lemon/Eucalyptus – Limonum (Lemon) Peel Oil, Eucalyptus Smithii (Eucalyptus) Oil
Lemon/Lime – Citrus Medica Limonum (Lemon) Peel Oil, Citrus Aurantifolia (Lime) Oil
Lemongrass – Cymbopogon Flexuosus (Lemongrass) Oil
Lemongrass/Basil – Cymbopogon Flexuosus (Lemongrass) Oil, Ocimum Basilicum (Basil) Oil

Charcoal filtered deionized water (water) – high purity of water
Cocamidopropyl Hydroxysultaine – naturally derived from coconut. an environmentally friendly and biodegradable surfactant with high foaming and mild chemistry.
Sodium C14-16 Olefin Sulfonate – an environmentally friendly and biodegradable surfactant that helps grab oil, dirt, and grease.
Decyl Glucoside – plant-derived, biodegradable, surfactant, mild and safe for sensitive skin
Vegetable Glycerin (glycerin) – biodegradable, vegetable-based, helps improve the surfactant’s abilities to dissolve soils, clean without leaving a residue, and helps prevent separation of ingredients
Dimethyl 9-decenamide – plant-based, a nonionic surfactant that helps clean, removes grease and other substances.
Caprylyl Capryl Glucoside –Vegetable derived fatty acid used to help stabilize the formula when adding EO and fragrances. Increases lather potential.
Cocamide MIPA – Not to be confused with Cocamide DEA or MEA. Helps boost foam and promotes a luxurious feel.
Pentasodium Pentetate – a salt of pentetic acid that binds metal and inactivated metallic ions
Polysorbate 20 – helps in the spread ability of liquids, helps stabilize the formula when adding EO and fragrances. Derived from fruits and vegetables.
Acrylate Copolymer – provides enhanced performance on the clay soil removal
Methylisothiazolinone, Benzisothiazolinone – Preservatives used in the lowest concentrated form to help decrease the chance of bacteria, fungi, and mold. Increases shelf life of the product. Antibacterial.